Resident/Occupant data, also known as saturation data, is ideal for marketers who want to reach every mailable residential and/or business address within a given geographical location. Supported by Compact Information Systems, an industry-recognized data provider, this database is compiled directly from the United States Postal Service. Records are updated every 30 days.
In a saturation mailing, mail pieces are delivered in walk sequence and may be eligible for postal discounts. While this type of data is ideal for many general marketing offers, it is not personalized or targeted. To target households by demographics like age, income, or gender, consider using Consumer Data. To target businesses by selects like employee size, sales volume, or SIC code, consider using Business Data.
- This type of saturation list would be ideal for the following applications:
- Automotive Offers
- Community Publications
- Home Services
- New Business Announcements
- Newsletters and Flyers
- Political Leaflets
- Sale Announcements and Many More!